As of two weeks ago, I was acutely feeling like we were horribly behind; now that I feel a bit caught up, a few unforeseen hiccups are occurring.
Hiccup 1: I waited too long to get this started. I got this whole thing really rolling in October, and there was one massive opportunity for awesome, awesome turnout on this project in early September: the senior project. Easily, the senior project is the biggest research project our students complete throughout their high school careers. Hopefully, we'll have ironed out enough kinks by the start of next semester to offer a genuinely helpful service to seniors, researching everything from organic farming to feminism in the media (both examples of current senior papers I have read).
Hiccup 2: Students getting out of class. Our reference service site/sign-up form went live a couple weeks ago. The form gives students the option to choose a class period/time to meet with us (if they wish). Apparently, students took this as an invitation to skip class and come to the library. They aren't overtly wandering out of class, but they are scheduling appointments during things like pre-cal, so they have a "valid" excuse for getting out of class. This is, naturally, making some teachers more than a little irritated.
Hiccup 3: Advertising. We just aren't selling it well enough. Our last advertising attempt was left to the SMA's creativity, and we ended up with a few copy-paper-sized fliers with a QR code attached. I think we need bigger, better posters, more in-your-face QR codes with something like, "Need sources? We've got you covered."